When Words and Pics Alone Don’t Cut It: Our ❤️ For Video Marketing

Posted by Jessica Perillo

Every brand needs a video marketing strategy. It’s 2020: Video isn’t just one piece of your overall marketing plan, it should be a central part of every outreach and every campaign. Video has become increasingly important on every platform and channel, but it’s especially dominating social media. According to a recent HubSpot report, Facebook, Instagram and Twitter are among the top platforms where consumers are watching videos.

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Topics: digital marketing, social media, content marketing, visuals, Adaptive reuse, video marketing

Marketing Stats Got Us Fired Up. Jumping Into 2020 Like…

Posted by Julia Zapcic

 

The world of content marketing, much like your average pop star, is always evolving. It’s critical for your business that you stay up-to-date with the latest developments in the industry. It can be an exhausting task if you don’t know where to look. One of our favorite ways to stay on top of marketing trends is to keep an eye on yearly statistics.

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Topics: social media tricks, blogging, digital marketing, social media, Email marketing, content marketing, Instagram, Twitter

Social Climbing: Why Partnering With the Right Influencer Matters

Posted by Jennifer Smiga

As an agency that works with both brands and influencers, we’re always striving for authenticity in partnership building. We want our brands and influencer partners to align so seamlessly that one seems a natural extension of the other.

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Topics: social media, content marketing, Co-marketing, Strategic Partnerships, Design, Brand ambassadors, interior design, influencer marketing

Talking 2020 Design Trends with Eva Amurri

Posted by Jessica Perillo

It’s hard to embrace the whole “new year, new you” mentality if you feel uninspired being surrounded by the same old stuff. Looking for help to get us in the spirit of reinvention for the new decade, we spoke with friend of ultraviolet and constant source of inspiration, Eva Amurri—mom, actress, entrepreneur, and founder of lifestyle blog Happily Eva After—about trends, tips, and what she’s excited about in the world of design for 2020.

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Topics: interior design, influencer marketing

Influencer Marketing: Partnerships Built On Trust (and Good Design)

Posted by Jennifer Smiga

Social media is a huge part of many people’s lives—the average daily social media user is on 136 minutes a day—so it’s no surprise that social media plays a big role in the customer journey for many brands. The picture-perfect posts that capture attention, likes, and engagement are the result of careful planning, creativity, hard work, and analytics.

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Topics: digital marketing, content marketing, Co-marketing, Strategic Partnerships, Design, Brand ambassadors, interior design, influencer marketing

Holiday Gift Guide: Our Ultra Good Picks from At Home Saunas to Natural Stone Accessories

Posted by Lexi Colavito
As temperatures drop down to the thirties, the uv team can’t help but dream about the holiday season. Have you given into Christmas movies or (super ambitious) started your holiday shopping yet? If you’re at a loss on what  to get your family and friends this year, read along as we pick out our must-haves for the holiday season featuring some of our favorite client products, and a few others we just can’t resist.
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How to Get Your Design and Remodeling Business Noticed on Instagram

Posted by Shannon Winning

With an eye for design and a steady stream of likable images, architects, remodelers and home builders have emerged as strong players on Instagram, using the platform to drive traffic to their websites and create a buzz where they live and work.

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Topics: social media tricks, digital marketing, social media, Instagram, Design

Atlanta’s SmithHönig Is High Point Market Bound (and so are we!)

Posted by Jennifer Smiga

High Point Market isn’t just the largest furnishings industry trade show in the world. It’s where serious retail home buyers, interior designers, architects, bloggers, thought-leaders and trend-setters gather to discover innovative new products hitting the market. And color-us-ecstatic to announce that our client, Atlanta-based home decor and textile company SmithHönig, is bringing their vision of global nomad glam to market for the first time.

The ultraviolet team will be right there, providing on-site support and quickly opening bottles of Prosecco (an important skill to have for this particular event).

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Topics: digital marketing, Design, Color inspiration

BTS with ultraviolet Influencer Ariel Garneau of PMQ for Two

Posted by Shannon Winning

 

 

Brand and influencer partnerships may seem magical, but the picture-perfect sponsored posts you see on Insta are the result of careful planning, creativity, hard work, and analytics. And they begin with pairing the right influencer with the right brand.

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Topics: interior design, influencer marketing

How to Max Out Client Happiness with Partnerships Built on Great Food and Good Design

Posted by Shannon Winning

It’s a good day when you can bring your favorite clients together for lunch. It’s an even better day when they’re the ones making the farm-to-table eats and the marble countertop where it's served. Good eats + good design = happiness all around.

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Topics: Design, Architecture