The day has come. A one star review has hit you hard. It may not be affecting your businesses’ bottom line yet, but it sure has been a blow to your entrepreneurial spirit.
How could this happen to you? You're on a first name basis with your customers. They always come to you first with any concerns. Right?
Even with the best customer service a bad review is inevitable, and it's something you must address directly. We live in a digital world where peer reviews are influential and abundant, and information moves fast and furious. Reputation management is part of running and growing a successful business.